Abstract: In recent years, a sharp increase in the number of academic studies around the use of video games and new media for educational purposes has greatly expanded our understanding of their potential for enhancing learning.

At the same time, the field of foreign language pedagogy has been racing to keep pace with the numerous opportunities afforded by the internet and interactive media forms.

Numerous examples are presented of how video games and web applications such as A nation housing over one-third of the earth's illiterate population, India has always been under immense pressure to improve its education system.

Yet their challenge is formidable, for many of the cash-strapped provincial governments the extensive investment in proper classrooms and infrastructure required to support a modern education system is simply not feasible.

Furthermore, even those governments capable of stretching their budgets far enough to provide schools and literacy training to their citizens often encounter lackluster results, as they struggle to motivate students to set aside their work and everyday obligations in order to attend classes and devote time to studying materials that have little apparent connection to the rest of their life.

As a result, many adults ultimately choose to live their lives without any regular exposure to literacy training.

If we look at the slums of Ahmedabad city, however, we see a very different picture.

While formal schooling is still well outside the reach of much of the population, many people do have some form of access to a television.

In particular, many of them choose to watch the popular television series , a weekly broadcast of music videos for popular Gujarati film songs.

Noticing this, rather than constructing a traditional educational infrastructure focused on dedicated study periods, literacy researchers opted instead to insert pedagogical interventions directly into to deliver same-language synchronized subtitles designed to facilitate literacy at a cost of US

While formal schooling is still well outside the reach of much of the population, many people do have some form of access to a television.In particular, many of them choose to watch the popular television series , a weekly broadcast of music videos for popular Gujarati film songs.Noticing this, rather than constructing a traditional educational infrastructure focused on dedicated study periods, literacy researchers opted instead to insert pedagogical interventions directly into to deliver same-language synchronized subtitles designed to facilitate literacy at a cost of US[[

While formal schooling is still well outside the reach of much of the population, many people do have some form of access to a television.In particular, many of them choose to watch the popular television series , a weekly broadcast of music videos for popular Gujarati film songs.Noticing this, rather than constructing a traditional educational infrastructure focused on dedicated study periods, literacy researchers opted instead to insert pedagogical interventions directly into to deliver same-language synchronized subtitles designed to facilitate literacy at a cost of US$0.0065 per year per person.While initially there were concerns that such a simplistic layering of pedagogical content would simply be ignored by viewers, the results from their study show a significant increase in viewer literacy rates versus a control group over a period of 16 episodes.Interestingly, rather than seeing the pedagogical interventions as detracting from their entertainment experience, 99.5% of respondents (N=704) indicated a preference for the intervention over the non-subtitled version -- as literacy became a tool that could help them better understand the lyrics used in Chitrageet.Additionally, many viewers pro-actively requested further educational materials related to .

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While formal schooling is still well outside the reach of much of the population, many people do have some form of access to a television.

In particular, many of them choose to watch the popular television series , a weekly broadcast of music videos for popular Gujarati film songs.

Noticing this, rather than constructing a traditional educational infrastructure focused on dedicated study periods, literacy researchers opted instead to insert pedagogical interventions directly into to deliver same-language synchronized subtitles designed to facilitate literacy at a cost of US$0.0065 per year per person.

While initially there were concerns that such a simplistic layering of pedagogical content would simply be ignored by viewers, the results from their study show a significant increase in viewer literacy rates versus a control group over a period of 16 episodes.

Interestingly, rather than seeing the pedagogical interventions as detracting from their entertainment experience, 99.5% of respondents (N=704) indicated a preference for the intervention over the non-subtitled version -- as literacy became a tool that could help them better understand the lyrics used in Chitrageet.

Additionally, many viewers pro-actively requested further educational materials related to .

||

While formal schooling is still well outside the reach of much of the population, many people do have some form of access to a television.

In particular, many of them choose to watch the popular television series , a weekly broadcast of music videos for popular Gujarati film songs.

Noticing this, rather than constructing a traditional educational infrastructure focused on dedicated study periods, literacy researchers opted instead to insert pedagogical interventions directly into to deliver same-language synchronized subtitles designed to facilitate literacy at a cost of US$0.0065 per year per person.

While initially there were concerns that such a simplistic layering of pedagogical content would simply be ignored by viewers, the results from their study show a significant increase in viewer literacy rates versus a control group over a period of 16 episodes.

]].0065 per year per person.While initially there were concerns that such a simplistic layering of pedagogical content would simply be ignored by viewers, the results from their study show a significant increase in viewer literacy rates versus a control group over a period of 16 episodes.Interestingly, rather than seeing the pedagogical interventions as detracting from their entertainment experience, 99.5% of respondents (N=704) indicated a preference for the intervention over the non-subtitled version -- as literacy became a tool that could help them better understand the lyrics used in Chitrageet.Additionally, many viewers pro-actively requested further educational materials related to .

.0065 per year per person.

While initially there were concerns that such a simplistic layering of pedagogical content would simply be ignored by viewers, the results from their study show a significant increase in viewer literacy rates versus a control group over a period of 16 episodes.